Your Local Experts in Lombardy

Based in the heart of Brianza, strategically located between Milan and Lake Como, OpenCITY by Frigerio Viaggi specializes in authentic incoming travel experiences for international guests.

Through carefully crafted itineraries, strong local expertise and hands‑on organization, we turn travel ideas into seamless journeys. From Lake Como to Lombardy and beyond, we invite travelers to experience Italy through genuine connections, local insight and thoughtfully designed experiences.

Part of Frigerio Travel Group

OpenCITY was born from the vision and experience of Frigerio Travel Group, one of Italy’s most established tourism companies.
With over 75 years of experience in transportation and more than 50 yearsin the travel industry, Frigerio Travel Group has grown into a diversified organization comprising five companies, serving both leisure and business travellers with a wide range of travel, mobility and event services.
The idea behind OpenCITY was simple yet ambitious: combine technology, local expertise and authentic experiences to offer visitors a new way to discover Milan and its surroundings.
Frigerio Viaggi’s Incoming Division was launched in 2014 as part of a long-term strategy connected to Expo Milano 2015. Following significant investments in product development and technology, OpenCITY APP Milan officially launched on April 12th, 2018.
Today OpenCITY continues to evolve, offering an ever-growing portfolio of experiences including Milan city tours, Lake Como excursions, Bernina Express journeys, shopping experiences, food & wine activities and exclusive local discoveries.
The result is a unique combination of innovation, local knowledge and operational reliability — giving travelers the confidence of a trusted travel company and the flexibility of a modern digital experience.

Our Local Knowledge, Your Way to Italy

Customer Service

We support international travelers and partners with attentive, reliable customer service at every stage of the journey. From planning to on-site assistance, our team combines local knowledge, clear communication and operational efficiency to ensure smooth, well-organized experiences throughout Lake Como and Northern Italy

Book your experience online in just a few simple steps: fast, secure and available anytime, from anywhere. Forget the queues, the waiting — just instant confirmation and total convenience.

We place strong emphasis on punctuality and operational precision to ensure every service runs smoothly. Transfers, tours and scheduled activities are carefully coordinated and monitored, allowing our guests and partners to rely on accurate timing, efficient logistics and a consistently dependable travel experience.

Tailor‑Made trips built on real experience

First‑Hand Destination Expertise

Our deep connection to the Lake Como area allows us to go beyond standard itineraries, creating experiences shaped by genuine insight and real knowledge of the destination. We uncover hidden corners, authentic traditions and the best moments to experience each place, curating every journey in the right way and at the right time.

Integrated Transport Services

Being part of the Frigerio Group allows us to look after every move of the journey ourselves. Through our transport division, we arrange private transfers, chauffeured buses and sightseeing services with the same care we put into designing each itinerary. Our modern fleet, combined with hands‑on coordination, ensures comfort, reliability and the reassurance of having every detail managed by one trusted team.

Technology-Driven Experiences

OpenCITY App combines innovation and destination expertise to create a new way of exploring Milan. More than just an app, it is a unique platform that integrates augmented reality, geolocation and interactive content to enrich every visit. With over 20 routes available, from thematic walking tours to immersive city adventures, OpenCITY App connects the real and digital dimensions of travel, giving visitors the freedom to discover Milan through authentic, engaging and personalized experiences.

Explore our full range of services